Resources Hub

Some people hate OKR. And that's fine.

Not everyone will love OKR. The most common employee complaints, how OKR actually makes work better for them, and how to win detractors over.

Blog

min

Strategy & Goals

Simple yet effective tips for successful goal setting

No metric, no Key Result. 9 simple goal-setting tips from years of OKR coaching, from setting ambitious targets to keeping goals out of appraisals.

Blog

min

Strategy & Goals

Should your company's financial targets be transparent?

Most leaders preach transparency but hide their financial targets. Here's why that backfires, and a simple way to share them without revealing exact numbers.

Blog

min

Strategy & Goals

Should Senior Leadership Teams have their own OKRs?

Company OKRs are already the leadership team's goals. When separate SLT OKRs just add noise, and when the leadership team does need its own.

Blog

min

Strategy & Goals

Setting Objectives is harder than you think

Most OKR advice focuses on Key Results, but picking the right Objective is harder. How to set Objectives that are directional, aligned and timely.

Blog

min

Strategy & Goals

SWOT analysis: What it is, how to do it, and examples (2026)

SWOT analysis identifies your Strengths, Weaknesses, Opportunities, and Threats. Learn how to run one, with templates, examples, and a step-by-step process.

Blog

min

Strategy & Goals

SMART goals are awful, here is why.

SMART goals date back to 1981. They conflate outcomes with outputs and create tunnel vision. Why OKRs are the better way to set goals today.

Blog

min

Strategy & Goals

Quarterly all-hands meetings: Be transparent & aligned

A quarterly all-hands keeps everyone aligned on what matters. When to hold one, a proven agenda, and how to run the goals update.

Blog

min

Strategy & Goals

Pulse surveys: Why they are important and how to get them right

Culture eats strategy for breakfast. What pulse surveys are, how they give HR real-time insight into engagement, and how to run them well.

Blog

min

Process goals: What business leaders can learn from elite athletes

Elite athletes win by focusing on process, not just results. How process goals, or Initiatives, help businesses achieve ambitious OKRs.

Blog

min

Strategy & Goals

Productivity

Prioritization and OKR. When is it a priority?

When is something really a priority? How to separate important from urgent with the Eisenhower Method, and use that to pick the right OKRs.

Blog

min

Strategy & Goals

Planning ahead with OKRs: How to set goals for the quarter and year

We started setting OKRs a quarter ahead. Here's why we did it, how it works, and what it did for alignment and prioritization across our teams.

Blog

min

Strategy & Goals

Outcomes vs outputs: Activity or results driven?

An output is what you do. An outcome is what happens as a result. Why Key Results must measure outcomes, and how to tell the two apart.

Blog

min

Strategy & Goals

Productivity

Optimize your workweek (and achieve your goals)

Morning lark or night owl? Maker or manager? Plan your week around how you work best, with OKRs in the morning and KPIs in the afternoon.

Blog

min

Strategy & Goals

Productivity

OKRs vs SMART goals: Which framework should you use?

OKRs vs SMART goals: how the two compare, where SMART falls short, and why OKRs work better for aligning goals across a whole organization.

Blog

min

Strategy & Goals

OKRs vs KPIs: How they compare and work together [2026]

OKRs drive change, KPIs monitor business as usual. What each one is, how they differ, and how to use both together, with examples and a car analogy.

Blog

min

Strategy & Goals

OKR: The language remote teams must speak to succeed

Remote work makes alignment harder. How OKRs give distributed teams a shared language for priorities, progress and accountability.

Blog

min

Strategy & Goals

OKR, leading and lagging indicators

Lagging Key Results tell you too late. How inputs, outputs and leading indicators fit into OKR, so you can steer while there's still time.

Blog

min

Strategy & Goals

OKR vs. EFQM

OKR or EFQM? How the two management frameworks compare, where each one fits best, and why OKR's simplicity makes strategy easier to execute.

Blog

min

Strategy & Goals

OKR vs Balanced Scorecard with Paul Niven

OKR or Balanced Scorecard? Expert Paul Niven explains how the two frameworks differ in cadence and focus, and how to use them together.

Blog

min

Strategy & Goals

OKR mistakes you need to avoid and how to overcome them

Poor alignment, rushed planning, skipped reviews and retrospectives: the most common OKR mistakes, and practical ways to avoid each one.

Blog

min

Strategy & Goals

OKR confidence levels

Progress tells you where you are. Confidence tells you where you'll end up. How OKR confidence levels flag at-risk goals before it's too late.

Blog

min

Strategy & Goals

OKR checklist: Is your company ready?

Ambition, leadership backing, a clear purpose, KPIs, transparency: 7 questions to answer before you start with OKR. Is your company ready?

Blog

min

Strategy & Goals

OKR and Scrum - how to connect two powerful frameworks

Scrum delivers output. OKR defines the outcome. How to combine the two so every sprint moves your team's goals forward, not just the backlog.

Blog

min

Strategy & Goals

Not everyone needs to have OKRs all the time

OKRs for everyone, all the time? That's a mistake. Who should take part in OKRs, and why BAU teams and field staff often don't need them.

Blog

min

Strategy & Goals

Most companies are too busy running the machine to ever improve it

Most companies spend 95% of their time running the business and 5% improving it. Why that kills strategy execution, and how to make improvement a habit.

Blog

min

Productivity

Strategy & Goals

Measure What Matters got 2 things wrong

Measure What Matters is a must-read, but it gets 2 things wrong: it confuses outcomes with outputs, and turns Key Results into Objectives.

Blog

min

Strategy & Goals

Why OKR programs fail (and how to keep yours alive)

Most OKR programs don't fail because the framework is wrong. They fail because nobody builds the habit. Here's what kills OKRs, and how to make yours stick.

Blog

min

Strategy & Goals

Looking to get aligned? Put strategy first, OKR second

Alignment doesn't start with OKRs. It starts with strategy. How to define your Ultimate Goal and Strategic Pillars so your OKRs have something to align to.

Blog

min

Strategy & Goals

Leveraging Sales KPIs and OKRs for optimal performance

Sales KPIs keep the pipeline healthy. Sales OKRs drive growth. How to combine both so your team's daily activity connects to your strategy.

Blog

min

Strategy & Goals

Leadership change: How OKRs help align a new management vision

New leaders, new vision, confused teams. How OKRs translate a new management vision into clear team priorities during a leadership transition.

Blog

min

Strategy & Goals

KPIs are not metrics: Why the distinction matters for performance management

Plenty of KPI cheat sheets just list metrics. A metric isn't a KPI until it has a target. Here's the difference, and how to turn a metric into a KPI.

Blog

min

Strategy & Goals

KPIs & OKRs: The goals that drive business success

Activity-driven or results-driven? Why successful companies use KPIs to keep the business healthy and OKRs to change it, and how the two connect.

Blog

min

Strategy & Goals

Intrinsic motivation: Unlocking its power for motivation at work

Pay raises and perks only go so far. What drives intrinsic motivation at work, and 4 proven strategies to build a more engaged, productive team.

Blog

min

Productivity

Interview: Roger Longden at There Be Giants

Learn why OKR expert Roger Longden is on a mission to kill the annual appraisal. Discover how to improve strategy execution and boost employee motivation.

Blog

min

Strategy & Goals

Initiatives in Perdoo: Why, how & what

Objectives say where to go. Key Results show if you're getting there. Initiatives get you there. Why Initiatives matter and how to manage them.

Blog

min

Strategy & Goals

Productivity

Initiatives CAN drive progress on Objectives

Key Results usually measure an Objective's progress. But sometimes Initiatives should. 4 scenarios where tracking outputs is the right call.

Blog

min

Strategy & Goals

Productivity

How to use OKRs to measure what matters

Key Results should measure what matters, not what you do. How to find the outcome that truly defines success for your Objective, with examples.

Blog

min

Strategy & Goals

How to use OKRs for Sales teams

How should a sales team work with OKRs? Real examples from our own sales team, and how they connect revenue targets to company goals.

Blog

min

Strategy & Goals

How to successfully roll out OKR to your organization

All at once, top-down or team by team? The pros and cons of each OKR rollout approach, and the hybrid that works best for most organizations.

Blog

min

Strategy & Goals

How to structure your first OKR pilot program: A step-by-step guide

Who to include, how long to run it, how to measure success: a step-by-step guide to an OKR pilot that builds momentum for a company-wide rollout.

Blog

min

Strategy & Goals

How to show progress on lagged Key Results

Some Key Results only move at the end of the quarter. How to use lead metrics to show progress on lagged Key Results, with practical examples.

Blog

min

Strategy & Goals

How to set OKRs with your team

Start with Objectives, not people. A practical way to set OKRs with your team that builds ownership and gets your manager on board early.

Blog

min

Strategy & Goals

How to run a successful OKR progress review

Progress reviews are where OKRs succeed or stall. OKR expert Bart den Haak explains how to run a focused 15-minute review that keeps goals on track.

Blog

min

Strategy & Goals

How to keep your business on track with OKRs

Are OKRs only for Google? How the right OKR cadence helps any company, from startup to scale-up, stay agile and on track with its business goals.

Blog

min

Strategy & Goals

How to get the most out of KPIs

A KPI is only useful if it's set up right. 5 steps to pick the right metric, calculate it, agree on a target and review your KPIs regularly.

Blog

min

Strategy & Goals

How to embed goals in Performance Reviews

Goals shouldn't decide anyone's rating, but they do belong in performance reviews. How to use OKRs and KPIs in reviews without corrupting the goals.

Blog

min

Strategy & Goals

How to combat silos with goals

Silos form when teams can't see each other's goals. How shared OKRs and KPIs create horizontal alignment and get departments working together.

Blog

min

Strategy & Goals

How to build a high-powered execution routine

Setting goals is the easy part. 6 habits that turn OKRs into a routine: document the process, appoint Ambassadors, check in weekly, and more.

Blog

min

Strategy & Goals

Productivity

How teams can make the best use of their time

Business as usual, OKRs and everything else: how teams really spend their time, and how to know how much capacity you have for OKRs.

Blog

min

Productivity

How stack ranking corrupts culture, at Uber and beyond

Stack ranking promised a meritocracy and delivered fear. Why rank-and-yank fails, what it did to culture at Uber, and how to build something better.

Blog

min

Productivity

How many OKRs should you have? The right number for teams and companies

Less is more. How many OKRs a team or company should have, based on the nature of the work, capacity and priorities. Our coaches' rule of thumb.

Blog

min

Strategy & Goals

How many Key Results should an OKR have?

3 Key Results per Objective? Not necessarily. How many Key Results an OKR really needs, and the limit no team should exceed in a quarter.

Blog

min

Strategy & Goals

How long can a company work with OKR?

Does OKR have an expiry date? Why some companies quit after a few years, and why the ones with real leadership commitment never need to.

Blog

min

Strategy & Goals

How leaders can connect with all their people

Pieter van Oijen on modern leadership: what makes a good leader today, and how clear goals help leaders connect with people several levels down.

Blog

min

How established companies drive new innovations with OKR

OKR isn't just for startups. How established companies use OKRs to drive innovation, stay competitive and unlock growth in their existing business.

Blog

min

Strategy & Goals

How best to structure your organization

Functional, divisional or matrix? How to structure your organization as it grows, from your first hires to span of control and two-pizza teams.

Blog

min

Strategy & Goals

How an OKR helped us solve a critical problem, and grow as professionals

How one OKR helped our team solve a critical business problem, and why the same structured approach can accelerate your own professional growth.

Blog

min

Strategy & Goals

How OKRs can turn into KPIs (and vice versa)

Today's OKR can become tomorrow's KPI, and an unhealthy KPI can spark a new OKR. How the two goal types hand off to each other, with examples.

Blog

min

Strategy & Goals

How OKR fosters great leadership and improves performance

Knowledge workers don't need more control. They need direction. How OKRs help leaders set clear priorities and step back from micromanagement.

Blog

min

Strategy & Goals

How OKR and project management work together

OKRs and projects aren't competitors. OKR sets the outcomes, project management delivers the work. How to connect the two, with a worked example.

Blog

min

Strategy & Goals

Productivity

How I know immediately if an OKR program will succeed

An OKR coach on the 4 signs that predict success from day one: executive involvement, a strong Ambassador, a goals-first approach and engaged teams.

Blog

min

Strategy & Goals

How Amplify connected OKR and Agile

How edtech company Amplify combined OKR and Agile, and what it changed for its teams, its culture and the classroom experience it builds.

Blog

min

Strategy & Goals

Harmonizing Marketing performance with KPIs and OKRs

Marketing needs KPIs to stay healthy and OKRs to grow. How to balance both, so your health metrics and growth goals reinforce each other.

Blog

min

Strategy & Goals

HR shouldn't run your OKR program

OKR is a tool to deliver strategy and growth, not an HR process. Why the CEO, not HR, should own your OKR program, and what HR's role should be.

Blog

min

Strategy & Goals

Goals vs OKRs: The small but vital difference

What's the difference between a goal and an OKR? It's small, but it matters. Why splitting goals into Objectives and Key Results brings clarity.

Blog

min

Strategy & Goals

Funnel tracking: Why your approach needs a rethink

Most marketing funnels are tracked in silos and without targets. The 4 challenges every funnel faces, and how to bring all your funnel KPIs together.

Blog

min

Strategy & Goals

From 10% to 10x: Why bold thinking wins in business

10% growth keeps you in the race. 10x thinking changes it. Why bold goals beat incremental ones, and how OKRs help your team pursue them.

Blog

min

Strategy & Goals

Finding the right OKR tool

Not all OKR tools are built the same. 5 questions to ask before you choose one, from where your strategy will live to how you'll track KPIs.

Blog

min

Strategy & Goals

Finding the right OKR cadence: How often to review and reset goals

Quarterly, annual or both? How to choose an OKR cadence that keeps teams agile in the short term while staying focused on long-term strategy.

Blog

min

Strategy & Goals

Felipe Castro: How to find the right OKR cadence

Choosing an OKR cadence is one of the hardest calls in any rollout. OKR coach Felipe Castro on how to align your strategic and tactical rhythms.

Blog

min

Strategy & Goals

How to close OKRs properly: The complete end-of-cycle process

Closing OKRs is where the learning happens. Why to close them, when, who's responsible, and how to turn each cycle's results into better decisions.

Blog

min

Strategy & Goals

Everything you need to know about Performance Reviews

What performance reviews are for, how to run one, and how 360° feedback works. A complete guide to performance reviews for managers and employees.

Blog

min

Everything you need to know about individual OKRs

Individual OKRs sound logical but often backfire. The benefits, the pitfalls, and how to work with individual goals without adding complexity.

Blog

min

Strategy & Goals

Everything you need to know about 1:1 meetings

What a 1:1 meeting is, who should have them, how often, and how to make every 1:1 meaningful. Everything managers need to know about 1:1s.

Blog

min

Productivity

Engage your employees to boost your success

What employee engagement is (and isn't), why engaged teams grow faster, and how OKRs give people the sense of purpose that keeps them engaged.

Blog

min

Productivity

Employee engagement doesn't equal high performance

Does engagement drive performance, or the other way around? Jan Paul van Vliet of Objeqts on why high performance is what really drives engagement.

Blog

min

Productivity

Do you really need OKRs? When the framework works (and when it doesn't)

No, you don't. OKRs are change goals. If you're happy with the status quo, KPIs are enough. Here's how to tell whether your organization needs OKRs.

Blog

min

Strategy & Goals

Different types of Key Results and when to use them

Metric-based, binary or milestone? The 3 types of Key Results, when to use each one, and the common pitfalls that make Key Results useless.

Blog

min

Strategy & Goals

Company OKRs: How to collect your team's input

Your team often knows best what the company should focus on. A simple survey to collect everyone's input before you set next year's Company OKRs.

Blog

min

Strategy & Goals

Why companies skip KPIs (and why those reasons are wrong)

"One new concept at a time." "We only care about change." Why companies skip KPIs when adopting OKR, and why those reasons don't hold up.

Blog

min

Strategy & Goals

Common KPI mistakes: Avoid these 6 mistakes when working with KPIs

The 6 most common KPI mistakes that quietly stall business performance, with real examples and practical fixes you can implement this quarter.

Blog

min

Strategy & Goals

Beyond annual reviews: Continuous performance management with OKRs

Annual reviews come too late to help anyone. How to use OKR check-ins and lightweight progress reports for continuous performance management.

Blog

min

Strategy & Goals

Angela Merkel asks: "What does OKR mean?"

In 2021, Angela Merkel asked: "What does OKR mean?" Here's the simple answer, where OKR came from, and a practical example of OKR in action.

Blog

min

Strategy & Goals

An employee's guide to writing great OKRs

Orient, craft, iterate. A 3-step guide for employees on writing OKRs that support company strategy, with examples of strong Objectives and Key Results.

Blog

min

Strategy & Goals

A tribute to Andy Grove: The Intel legend who pioneered OKRs

Andy Grove didn't just build Intel. He gave the world OKR. A decade after his passing, his thinking still shapes how we run companies.

Blog

min

Strategy & Goals

A simple car analogy to explain strategy, KPIs, and OKRs

Strategy is the car you build, OKRs are the route, KPIs are the dashboard. A simple racing analogy that explains how all three work together.

Blog

min

Strategy & Goals

A new way to look at Doerr's football example

John Doerr's famous football example in Measure What Matters breaks as soon as you cascade it. Here's an outcome-focused version that actually works.

Blog

min

Strategy & Goals

A free OKR template to help you track your goals

A free OKR template for Google Sheets and Excel. Set up your first OKRs in minutes, and learn when it's time to move from a spreadsheet to OKR software.

Blog

min

Strategy & Goals

A framework for consistently creating high-quality goals

Great goals start with the right questions. A step-by-step framework for writing outcome-focused strategy, Company OKRs and Team OKRs, every cycle.

Blog

min

Strategy & Goals

A closer look at Snap Inc.'s goals for 2019

In a 15-page memo, Evan Spiegel set Snap's goals for 2019. We break down his strategic priorities and OKRs, and what any CEO can learn from them.

Blog

min

Strategy & Goals

7 steps to implement employee development

Struggling to keep skilled people? A 7-step plan to build an employee development program that grows skills and keeps your best people from leaving.

Blog

min

7 requirements for a successful OKR implementation

Leadership backing, buy-in, a rollout plan, an Ambassador, a rhythm and training: the 7 things you need in place before you implement OKR.

Blog

min

Strategy & Goals

7 reasons why you need a recognition culture (and how to create one)

Recognized employees stay longer and work harder. 7 reasons recognition matters, plus practical steps to build a recognition culture in your team.

Blog

min

Productivity

6 ways to take your OKR program to the next level

The honeymoon phase of OKR always ends. 6 best practices that keep your OKR program alive and improving long after the launch excitement fades.

Blog

min

Strategy & Goals

6 harmful goal-setting mistakes most people make

Resetting too often, thinking too small, keeping goals private: the 6 goal-setting mistakes most people make, and what to do instead.

Blog

min

Strategy & Goals

6 Human Resources KPIs all organizations should be tracking

eNPS, engagement, time to hire, turnover and more: the 6 HR KPIs every organization should track, what each one tells you, and how to measure it.

Blog

min

Strategy & Goals

5 ways to free yourself from the administrative overhead of OKR

OKRs shouldn't feel like admin. Drop individual OKRs, skip approval flows, keep check-ins light: 5 ways to cut OKR overhead without losing focus.

Blog

min

Strategy & Goals

5 myths about Google's management method: OKR

Everyone will love it. It replaces KPIs. It's an HR tool. 5 myths about OKR, the management method made famous by Google, and what's actually true.

Blog

min

Strategy & Goals

5 barriers preventing you from adopting OKR

It takes too long. Stretch goals don't suit us. We have no baseline. The 5 most common excuses for not adopting OKR, and why none of them hold up.

Blog

min

Strategy & Goals

20 OKR examples for Marketing teams

20 real OKR examples for Marketing teams — from demand generation and brand to content, SEO, ABM, and product marketing.

Guide

min

Strategy & Goals

20 OKR examples for Engineering teams

20 real OKR examples for Engineering teams — from velocity and reliability to security, quality, and developer experience.

Guide

min

Strategy & Goals

20 OKR examples for Product teams

20 real OKR examples for product teams covering discovery, delivery, quality, adoption, growth, and platform health. Copy and adapt.

Guide

min

Strategy & Goals

Strategy execution: The complete guide to turning strategies into results (2026)

Learn what strategy execution is, why most strategies fail, and how to make yours work. Frameworks, practical steps, and proven approaches from real companies.

Guide

min

Strategy & Goals

The growth handbook for CEOs: Strategy, OKRs, and KPIs for scale

A practical handbook for CEOs on how to accelerate growth through strategy, OKRs, and KPIs. Frameworks, examples, and proven approaches for scaling companies.

Guide

min

Strategy & Goals

Productivity

The ultimate KPI guide: What they are, how to set them, examples

What KPIs are, how to choose and set them, and how they relate to strategy and OKRs. The complete guide to KPIs, with company and team examples.

Guide

min

Strategy & Goals

The ultimate guide to strategy

How to craft a strategy people actually understand and execute: define your Ultimate Goal and Strategic Pillars, then connect them to OKRs and KPIs.

Guide

min

Strategy & Goals

The ultimate guide to OKR (2026)

What is OKR and how does it work? The complete guide to Objectives and Key Results: how to write, implement and scale OKRs, with real examples.

Guide

min

Strategy & Goals

OGSM framework: The complete guide (Objectives, Goals, Strategies, Measures)

OGSM framework explained: Objectives, Goals, Strategies, and Measures. How it works, examples, templates, and how it compares to OKR.

Guide

min

Strategy & Goals

Management by Objectives: The complete guide (2026)

What Management by Objectives (MBO) is, how it works, where it came from, its pros and cons, and how MBO compares to OKR. With practical examples.

Guide

min

Strategy & Goals

EOS: Entrepreneurial Operating System - Complete guide (2026)

The Entrepreneurial Operating System (EOS) explained: the six components, how to implement it, and how it compares to OKR for scaling businesses.

Guide

min

Strategy & Goals

Balanced Scorecard: The complete framework guide (examples included)

The Balanced Scorecard explained: the four perspectives, how to build one, real examples, and how it compares to OKR for modern teams.

Guide

min

Strategy & Goals

OKR examples: 100+ real-world Objectives and Key Results

100+ real OKR examples for companies and teams: HR, Marketing, Sales, Operations, Engineering and more. Copy them, adapt them, and set better OKRs.

Guide

min

Strategy & Goals

The 4 Disciplines of Execution (4DX): Everything you need to know

WIGs, lead measures, scoreboards and accountability: how the 4 Disciplines of Execution (4DX) works, how to implement it, and how it compares to OKR.

Guide

min

Strategy & Goals

Manage the Executive's Trinity in Perdoo

Stephen Bungay's Executive's Trinity says leaders must direct, manage and lead. How to combine it with OKR, and how it all works in Perdoo.

Guide

min

Strategy & Goals

How to write great OKRs: A step-by-step guide (with examples)

The complete guide to writing great OKRs: how to pick the right Objectives, set Key Results that measure outcomes, and avoid the common pitfalls.

Guide

min

Strategy & Goals

Getting started with Perdoo: A step-by-step setup guide [2025]

A step-by-step guide to setting up your Perdoo account, defining your strategy, and rolling out OKRs and KPIs to your team. Get started in minutes.

Guide

min

Strategy & Goals

Productivity

22 OKR examples for Customer Success

From first response time to retention and cross-selling: 22 Customer Success OKR examples your team can put to work this quarter.

Guide

min

Strategy & Goals

21 OKR examples for HR teams (recruitment, engagement, retention)

21 real OKR examples for HR teams covering recruitment, engagement, retention, learning, diversity, and culture. Use as-is or adapt.

Guide

min

Strategy & Goals

20 OKR examples for Sales teams (with real-world use cases)

20 practical Sales OKR examples to hit targets, speed up your pipeline, and turn your team into a strategic revenue driver.

Guide

min

Strategy & Goals

18 OKR examples for Operations

Operations teams with well-defined OKRs see up to 35% greater efficiency. Get 18 ready-to-use examples to drive real impact.

Guide

min

Strategy & Goals

The ultimate guide to OKR (free ebook download)

What OKR is, where it comes from, its benefits and how to get started, plus examples. Download The Ultimate Guide to OKR, our free ebook.

Download

Strategy & Goals

The ultimate KPI guide (free ebook with examples)

What KPIs are, how to set them and how to make them work, with examples. Download The Ultimate KPI Guide, our free ebook on Key Performance Indicators.

Download

Strategy & Goals

The one-page OKR implementation guide

Roll out OKR in about 2 months with 8 simple steps. A free, customizable one-page guide that helps leadership and teams plan your OKR implementation.

Download

Strategy & Goals

The OKR starter pack (free implementation resources for teams)

3 free ebooks in one pack: The Ultimate Guide to OKR, How to Write Great OKRs and the OKR Implementation Handbook. Everything you need to start.

Download

Strategy & Goals

The OKR implementation handbook

A free step-by-step handbook for rolling out OKR: prepare, introduce, train, create great OKRs and launch, with checklists for every stage.

Download

Strategy & Goals

How to write great OKRs (free ebook with examples)

Everything you need to set the right Objectives and Key Results, with plenty of examples. Download our free ebook on how to write great OKRs.

Download

Strategy & Goals

How to write OKRs for Sales teams

A free ebook with example OKRs for sales teams and a recap of OKR theory. Help your team focus on the deals and targets that matter most.

Download

Strategy & Goals

How to write OKRs for Marketing teams

A free ebook with example OKRs for marketing teams and a quick recap of OKR theory. Bring focus to your marketing strategy and measure what matters.

Download

Strategy & Goals

How to write OKRs for Customer Service

Example OKRs for customer service teams, plus a quick recap of OKR theory. A free download to help your team keep customers happy and goals on track.

Download

Strategy & Goals

Free spreadsheet to track your OKRs

Track your first OKRs in a free spreadsheet template. Simple to use and ideal for small teams getting started with Objectives and Key Results.

Download

Strategy & Goals

OKRs vs strategy: Free cheat sheet

$1 billion in revenue by 2030 isn't a strategy. It's a goal. Get our free cheat sheet on how strategy and OKRs differ, with practical examples.

Download

Strategy & Goals

KPIs vs OKRs: Free cheat sheet

What's the difference between KPIs and OKRs? This free one-page cheat sheet explains it with clear examples. Download it and share it with your team.

Download

Strategy & Goals

OKR Crash Course - How to set Goals

The original OKR Crash Course: learn how to set goals with Objectives and Key Results, from the basics to practical tips for your first OKRs.

Video

min

Strategy & Goals

Perdoo Rooftop Party 2016 | Aftermovie

Every year our team celebrates progress with friends and supporters. Relive the Perdoo Rooftop Party 2016 in this fun aftermovie.

Video

min

What is OKR (Objectives and Key Results)?

OKR stands for Objectives and Key Results, but what is it all about? Get a quick, clear introduction to the popular goal-setting framework.

Video

min

Strategy & Goals

What are Objectives?

To get started with OKR, you first need to know what an Objective is. Learn everything about Objectives and how to set inspiring ones.

Video

min

Strategy & Goals

What are Key Results? #OKRFAQ

Key Results turn your Objective into something measurable. Learn what Key Results are and how to set them so you know when you've succeeded.

Video

min

Strategy & Goals

What makes goal transparency so important? #OKRFAQ

Why does goal transparency matter so much? Learn how making goals visible boosts alignment, accountability and trust in your organization.

Video

min

Strategy & Goals

How can OKR increase employee engagement? #OKRFAQ

Want a more engaged team? Learn how OKR increases employee engagement by giving people clarity, purpose and ownership over their goals.

Video

min

Strategy & Goals

What types of companies can benefit from OKR?

Is OKR right for your company? Learn what types of organizations benefit from Objectives and Key Results and why it works across industries.

Video

min

Strategy & Goals

How often should my company set goals? #OKRFAQ

How often should your company set goals? Get a clear answer in under 2 minutes and find the goal-setting rhythm that works for your teams.

Video

min

Strategy & Goals

How can startups benefit from OKR? #OKRFAQ

OKR became popular with Silicon Valley startups like Google and LinkedIn. Learn how startups can use OKR to unite teams and fuel fast growth.

Video

min

Strategy & Goals

Why your company needs an Ultimate Goal and how to set one

Musk, Page and Bezos all set moonshot goals that unite their people. Discover the power of an Ultimate Goal and learn how to set one for your company.

Video

min

Strategy & Goals

Nicholas A. Stanforth: How to innovate and make big dreams come true with OKR

Progress coach Nicholas A. Stanforth shares how OKR helps you innovate, how to implement it and the mistakes to avoid on the way to big dreams.

Video

min

Strategy & Goals

Why you should ditch your goals and use OKRs instead

Regular goals often fall short. Discover why OKRs give your organization a clearer path to success and why it's time to ditch traditional goals.

Video

min

Strategy & Goals

Should my financial targets be transparent? A simple trick to increase transparency.

Financial targets can feel too sensitive to share. Discover a simple trick to keep them transparent and boost trust across your organization.

Video

min

Strategy & Goals

Outcomes vs Outputs: are you activity or results driven?

Are you activity or results driven? Learn the difference between outcomes and outputs and why your Key Results should always measure outcomes.

Video

min

Strategy & Goals

When is something a priority?

Ambitions and distractions keep growing. Learn what a priority really is, why it matters, and how to decide what deserves your team's time.

Video

min

Productivity

Strategy & Goals

What is OKR and what is it for? We answer a key question that is often overlooked!

Many companies adopt OKR without asking what it's actually for. Get the answer to this often overlooked question and use OKR with real purpose.

Video

min

Strategy & Goals

What an Objective can help you achieve

What can an Objective help you achieve? Learn why every Objective should move you out of the status quo, and explore the different types to use.

Video

min

Strategy & Goals

The 2 things that Measure What Matters got entirely wrong

Measure What Matters is a great OKR book, but it got two things entirely wrong. Find out what they are and how to avoid the same mistakes.

Video

min

Strategy & Goals

The importance of a robust Execution Program

Setting goals isn't enough. Learn why you need a robust Execution Program to bridge the gap between today's reality and your desired future.

Video

min

Strategy & Goals

Planning ahead with OKRs

OKRs are also a powerful planning tool. Learn how to use OKRs to plan the next few quarters ahead and improve transparency and alignment.

Video

min

Strategy & Goals

The benefit of working with Strategic OKRs

Every strategy needs implementation. Learn how converting your strategy into Strategic OKRs helps you realize your long-term ambitions faster.

Video

min

Strategy & Goals

The difference between Metrics, KPIs & Key Results

Metrics, KPIs and Key Results look alike but aren't the same. Learn the differences and how to use each one correctly in your organization.

Video

min

Strategy & Goals

Improve your 1:1s with Perdoo

One-on-ones are key to helping direct reports perform and feel good at work. See how to run better 1:1s in Perdoo by reviewing goals together.

Video

min

Productivity

Theory vs. reality in OKR

OKR in theory looks very different from OKR in reality. In this talk from the OKR Forum Amsterdam, get 7 tips to make your OKR program a success.

Video

min

Strategy & Goals

How to use OKR to measure what matters

OKRs help you measure what truly matters. Learn how to define your real Objective and set Key Results that are outcomes, not a means to an end.

Video

min

Strategy & Goals

The anatomy of a Key Performance Indicator (KPI)

What makes a great KPI? Learn the anatomy of a Key Performance Indicator and how KPIs help you monitor your critical business as usual.

Video

min

Strategy & Goals

Why you shouldn't outsource OKR to HR

OKR isn't an HR gadget. It's a tool for CEOs and executives to deliver strategy and accelerate growth. Learn why you shouldn't outsource it to HR.

Video

min

Strategy & Goals

Why Individual OKRs just aren't a thing

OKRs are rarely achieved by one person. Learn why Individual OKRs just aren't a thing and why OKR is about teams and the organization.

Video

min

Strategy & Goals

5 myths about OKR, busted

Think you know OKR? Discover the top 5 myths about Objectives and Key Results and what's really true, so you can avoid common pitfalls.

Video

min

Strategy & Goals

How to get the most out of KPIs

KPIs monitor your business as usual, but only if you track the right ones. Learn how to get the most out of KPIs and pick the ones that matter.

Video

min

Strategy & Goals

Why HR shouldn't be in charge of your OKR program

HR focuses on people, OKR on delivering strategy. Learn why HR shouldn't own your OKR program and who should be in charge instead.

Video

min

Strategy & Goals

Use your goals to define who to hire next

Set goals first, then hire. Learn how to use your OKRs and KPIs to decide who to hire next and build the team you need to achieve your strategy.

Video

min

Strategy & Goals

How to get the most out of your workweek (and achieve your most important goals)

Discover your chronotype and how to plan your workweek around it, so you get more done and make real progress on your OKRs and KPIs.

Video

min

Productivity

OKR: the language remote teams must speak to succeed

Remote work changed how teams operate. Discover how OKR, used correctly, becomes the shared language remote teams need to stay aligned and succeed.

Video

min

Strategy & Goals

Productivity

Everything you need to know about closing OKRs

Closing OKRs is a valuable, rewarding exercise. This guide walks you through how to close your OKRs and turn the lessons into next quarter's plan.

Video

min

Strategy & Goals

Common problems when implementing OKR and how to overcome them

OKR looks simple on paper, but implementation is hard. Learn the most common OKR implementation problems and practical ways to overcome them.

Video

min

Strategy & Goals

Wait! When you shouldn't close your OKRs (yet)

Closing OKRs at quarter end is standard practice, but not always the right move. Learn when you should wait before closing your OKRs.

Video

min

Strategy & Goals

Team leads: Here's how to set OKRs with your team

Team leads, a new quarter is here. Learn how to set OKRs with your team: start with the Objective, set Key Results and get everyone on board.

Video

min

Strategy & Goals

KPIs & OKRs—the goals that drive business growth

KPIs vs OKRs: what's the difference? Learn how these two types of goals work together to monitor your business and drive sustainable growth.

Video

min

Strategy & Goals

The growth handbook for CEOs

Growth doesn't happen by magic. This handbook for CEOs shows how to design strategies that drive growth and get them executed across your company.

Video

min

Strategy & Goals

How an OKR can become a KPI (and vice versa)

Has your OKR turned into a KPI, or the other way around? That's completely normal. Learn how and when goals should switch between OKR and KPI.

Video

min

Strategy & Goals

How to get strategy out of the boardroom

Strategy stuck in the boardroom causes misalignment and stalls growth. Learn how to bring your strategy to every team and turn it into action.

Video

min

Strategy & Goals

A closer look at Individual OKRs with Peter Kappus

What is an Individual OKR, and why is it so widely debated? Peter Kappus takes a closer look and explains when, and when not, to use them.

Video

min

Strategy & Goals

Delivering growth strategies with OKR

OKR bridges the gap between strategy and daily work. Learn how to use OKR to deliver your growth strategy while building a culture of learning.

Video

min

Strategy & Goals

OKRs and Employee Performance Management with Magdalena Pire Schmidt, how-to-okr.com

Magdalena Pire Schmidt of how-to-okr.com explains why OKRs and employee performance management should stay separate, and what happens if they don't.

Video

min

Strategy & Goals

What it takes to be successful with OKR with Felipe Castro

Why do so many OKR programs fail to deliver? OKR expert Felipe Castro shares what it really takes to be successful with OKR in this deep dive.

Video

min

Strategy & Goals

Why you have too many OKRs (and what to do about it)

Trying to capture everything in OKRs? Less is more. Learn why you have too many OKRs and how to focus on the work with the biggest impact.

Video

min

Strategy & Goals

Productivity

When implementing OKR, get your KPIs in place first

OKRs and KPIs complement each other. Learn why you should get your KPIs in place first when implementing OKR, and how it sets you up to succeed.

Video

min

Strategy & Goals

Looking to get aligned? Put strategy first, OKR second

Want better alignment? OKRs alone won't get you there. Learn why you need to put strategy first and OKR second to align your whole organization.

Video

min

Strategy & Goals

6 ways to take your OKR program to the next level

OKR needs ongoing care to thrive. Discover 6 practical ways to take your OKR program to the next level and keep engagement high cycle after cycle.

Video

min

Strategy & Goals

Why your Key Result can’t become someone else’s Objective

Assigning a Key Result as someone else's Objective is a common OKR mistake. Watch why it doesn't work and how to cascade goals correctly.

Video

min

Strategy & Goals

4 reasons why you shouldn't combine OKR and performance reviews

Linking OKRs to performance reviews feels natural but often backfires. Discover 4 reasons to keep them separate and protect your OKR program.

Video

min

Strategy & Goals

How to embed goals (OKRs & KPIs) in performance reviews

Goals and performance management serve different purposes, yet they connect. Learn how to embed OKRs and KPIs in reviews the right way.

Video

min

Strategy & Goals

Finding the right OKR cadence

Quarterly, annual or something else? Learn how to find the right OKR cadence for your organization and teams, and how to adjust as you go.

Video

min

Strategy & Goals

7 requirements for a successful OKR implementation

You know the OKR basics, but can you make them work in practice? Learn the 7 requirements for a successful OKR implementation in your company.

Video

min

Strategy & Goals

Avoid these 6 mistakes when working with KPIs

Not getting the benefits KPIs promised? Avoid these 6 common KPI mistakes and learn how to set up KPIs that truly monitor your business health.

Video

min

Strategy & Goals

Why should I care about OKR?

Heard about alignment and transparency a million times but still unsure what OKR does for you? Discover what's in it for you personally.

Video

min

Strategy & Goals

Why your Key Result can't become someone else's Objective

Turning a Key Result into someone else's Objective seems logical, but it breaks your OKRs. Learn why it fails and the approach that does work.

Video

min

Strategy & Goals

Objectives and Key Results explained (New OKR Crash Course)

New to OKR or need a refresher? This crash course covers everything you need to get started with Objectives and Key Results, step by step.

Video

min

Strategy & Goals

Why work with Perdoo? Hear it from our customers

What is it really like to work with Perdoo? Customers and partners share how Perdoo helps them align teams and execute strategy with OKRs.

Video

min

Strategy & Goals

When is the best time of year to implement OKR?

Ready to start with OKRs but unsure when? Learn the best time of year to implement OKR and how to plan your rollout for a strong first cycle.

Video

min

Strategy & Goals

Pulse Surveys: Why they are important and how to get them right

Pulse surveys keep a finger on employee engagement. Learn why they matter and how to run them so you get honest, actionable insights from your team.

Video

min

How to successfully roll out OKR to your organization

There are several ways to roll out OKR, but one delivers the best results. Learn which rollout approach works and how to apply it in your company.

Video

min

Strategy & Goals

How to combat silos with goals

Do teams work in isolation instead of toward a shared vision? Learn how to use goals to break down silos and get everyone pulling in one direction.

Video

min

Strategy & Goals

What is a good strategy?

Strategy is widely misunderstood and often confused with objectives or plans. Learn what a good strategy really is and how to set one that wins.

Video

min

Strategy & Goals

Everything you need to know about Performance Reviews

What makes a performance review effective? Learn why reviews matter, how to prepare and how to run conversations that help your people grow.

Video

min

What are Objectives and Key Results (OKRs)?

New to OKRs? This 2-minute explainer covers what Objectives and Key Results are, how they work and what they can do for your business.

Video

min

Strategy & Goals

7 reasons why you need a recognition culture (and how to create one)

Employees who feel valued go above and beyond. Discover 7 reasons your organization needs a recognition culture and how to start building one.

Video

min

The 4 steps to implementing a recognition culture

Only 23% of employees feel recognized enough at work. Learn the 4 steps to build a recognition culture that boosts engagement and cuts turnover.

Video

min

1:1s

Make every 1:1 count. See how 1:1s in Perdoo help managers and direct reports prepare agendas, review goals and track action points together.

Video

min

Productivity

Perdoo - Slack integration

Bring OKR check-ins and updates into Slack. See how the Perdoo Slack integration keeps goals visible and teams engaged without switching tools.

Video

min

Productivity

Performance Reviews in Perdoo

Run fair, structured performance reviews in one place. See how Performance Reviews in Perdoo help managers and employees have better conversations.

Video

min

Progress reporting in Perdoo

Stop chasing status updates. See how progress reporting works in Perdoo and how it gives leaders a clear view of goal progress across teams.

Video

min

Productivity

Strategy & Goals

Customizing Strategy Map and how to add department-level strategies to Perdoo

Make the Strategy Map fit your organization. Learn how to customize it in Perdoo and add department or business unit strategies for full alignment.

Video

min

Strategy & Goals

Productivity

Performance Reviews will NOT help you achieve goals

Henrik-Jan van der Pol, CEO of Perdoo, explains why performance reviews won't help you achieve business goals, and what to use instead.

Video

min

Strategy & Goals

NEW: Custom Dashboards

Build dashboards that show exactly what matters. Watch how Custom Dashboards in Perdoo work and how to set them up for your teams and leaders.

Video

min

Productivity

Strategy & Goals

Perdoo - Power BI integration

Connect your goals to your data. See how Perdoo's two-way Power BI integration lets you sync KPIs automatically and report on goals in Power BI.

Video

min

Productivity

Strategy & Goals

Perdoo Intro & Product Walkthrough

Take a full walkthrough of Perdoo: Strategy Map, progress reports, custom reports, dashboards, 1:1s and integrations, all explained in under 15 minutes.

Video

min

Strategy & Goals

Productivity

Why it's so easy to update progress in Perdoo

Updating progress should take seconds, not minutes. See why check-ins in Perdoo are so quick that teams actually keep their goals up to date.

Video

min

Productivity

Strategy & Goals

Goals vs. OKRs

Not every goal is an OKR. Watch this short explainer on how OKRs differ from regular goals and why the difference matters for real results.

Video

min

Strategy & Goals

Testimonial of Perdoo by Jan Paul van Vliet (consultant)

Consultant Jan Paul van Vliet explains why he works with Perdoo and how it helps organizations turn OKRs into a successful execution program.

Video

min

Strategy & Goals

OKR and Team Leads

What should team leads do with OKRs? Watch this short explainer on how team leads drive OKRs, keep their team aligned and own the outcome.

Video

min

Strategy & Goals

Testimonial of Perdoo by Magdalena Pire Schmidt (OKR Consultant, HowToOKR.com)

OKR consultant Magdalena Pire Schmidt of HowToOKR.com shares why she recommends Perdoo to her clients and how it helps them succeed with OKRs.

Video

min

Strategy & Goals

Outcomes vs. Outputs

Are your Key Results measuring work done or value created? Learn the difference between outcomes and outputs and how to write results-driven OKRs.

Video

min

Strategy & Goals

Why Individual OKRs just aren't a thing

Individual OKRs sound logical but rarely work. Watch why OKRs belong to teams and the organization, and what to use for individual focus instead.

Video

min

Strategy & Goals

Using an OKR to improve a KPI

Is a KPI underperforming? Learn how to use an OKR to improve it, with a simple example you can apply to your own team right away.

Video

min

Strategy & Goals

OKRs vs. KPIs

OKRs and KPIs are not the same, but you need both. This 1-minute video explains the difference and how the two work together to drive results.

Video

min

Strategy & Goals

Perdoo - Teams integration

Bring your goals into Microsoft Teams. See how the Perdoo Teams integration keeps OKR updates and notifications where your people already work.

Video

min

Productivity

KPI Boards

Keep your business health in view. See how KPI Boards in Perdoo group your KPIs so teams can monitor what matters and spot issues early.

Video

min

Productivity

Strategy & Goals

Performance dashboards

Get a real-time view of team and company performance. Watch how Performance dashboards in Perdoo show progress on goals at a glance.

Video

min

Productivity

Strategy & Goals

Tailor Perdoo to the needs of your organization

Every organization works differently. See how to configure Perdoo to match your structure, terminology and goal-setting process in just a few clicks.

Video

min

Productivity

Strategy & Goals

Custom reports

Build the exact report you need. See how Custom Reports in Perdoo help you filter, analyze and share progress on your OKRs, KPIs and Initiatives.

Video

min

Productivity

Strategy & Goals

Weighting sub-goals

Not every Key Result has equal impact. See how weighting sub-goals in Perdoo lets you control how Key Results, aligned OKRs and Initiatives drive progress.

Video

min

Strategy & Goals

Productivity

Podcast with Tom Buckley (CEO at All IT Services) and Henrik-Jan van der Pol (CEO at Perdoo)

Tom Buckley, CEO of All IT Services, and Henrik-Jan van der Pol, CEO of Perdoo, talk strategy execution, OKRs and what it takes to grow a business.

Video

min

Strategy & Goals

How to get the most out of closing OKRs

Closing OKRs is where the learning happens. Watch how to wrap up your OKR cycle, capture key lessons and use them to set better goals next quarter.

Video

min

Strategy & Goals

Explore: Powerful ways to visualize, track, and analyze your goals.

Discover Explore in Perdoo: a new Cascade view and upgraded Map that give you powerful ways to visualize, track and analyze all your goals.

Video

min

Strategy & Goals

Productivity

Use Perdoo's in-app AI Coach to review your OKRs, KPIs, and Strategic Pillars

See how Perdoo's in-app AI Coach reviews your OKRs, KPIs and Strategic Pillars in seconds and gives instant feedback to make your goals sharper.

Video

min

Strategy & Goals

Productivity

10 OKR dogmas you should ignore

Many OKR rules are just conventions that hardened into dogma. Watch which 10 OKR dogmas you can safely ignore and how to run OKRs that fit your organization.

Video

min

Strategy & Goals

Quick intro to Perdoo

Get a quick 5-minute tour of Perdoo and see how it connects strategy, OKRs, KPIs and Initiatives in one place so every team can execute with focus.

Video

min

Strategy & Goals

Productivity

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